Blake Shelton to Open Ol’ Red Entertainment Center In Nashville By 2018

ABC RadioBlake Shelton is partnering with the company behind the Grand Ole Opry to bring a “major addition to the Music City entertainment landscape:” a new entertainment center called Ol' Red, after his 2002 hit of the same name.

The star of NBC’s The Voice made the announcement Thursday morning during a news conference from the stage of the historic Ryman Auditorium, with Colin Reed, CEO of Ryman Hospitality Properties, by his side.  The venture is described as a "lifestyle brand, not just a building."  Blake's behind the project because as a Grand Ole Opry member, he's a member of the "family" and, as Reed noted, he communicates with people outside the country music genre.

The venue will feature "great food, great beverages and great retail," and Blake's persona will be central to everything.  For example, the artists he discovers on The Voice will be able to play there, and there'll be live band karaoke so you can fulfill your own Voice fantasies. 

An upmarket rooftop bar with fire pits and retracting windows -- which evidently blew away Blake and girlfriend Gwen Stefani when they saw it -- is another feature of Ol Red.  So is a light display that can change colors for different occasions.

Can't make it to Music City? A second Ol Red location will open in Blake's hometown of Tishomingo, OK.  That'll be completed by October, while the Nashville center will be open April of 2018.

In addition to the historic Ryman and the Grand Ole Opry, Ryman Hospitality Partners also owns the iconic radio station WSM, as well as multiple Gaylord resorts and the Wildhorse Saloon in downtown Nashville.

Blake is just one of the big names involved in opening his own signature spot in Music City. Both Dierks Bentley and Alan Jackson also have projects in the works.

Copyright © 2017, ABC Radio. All rights reserved.

Check Also

Watch now: Dan + Shay’s hearts are overflowing, and so is their liquor cabinet

Watch now: Dan + Shay's hearts are overflowing, and so is their liquor cabinetABC/Image Group LADan + Shay are nominated for four CMA Awards on Wednesday's ABC telecast, and Dan Smyers says it's all down to one specific song: "Tequila," which was a massive hit for the duo.

"It's changed our lives," Dan Smyers tells ABC Radio. "This is the moment where we're actually feeling it all sink in. 'Cause it's been such a busy year, we've been on the road non-stop. Being able to come back here [to Nashville] and have people say, 'You guys are nominated for all these awards!' -- it's like, 'Maybe this is real life!'" 

"It's felt like a dream up 'til now. It's felt surreal but we're trying to soak it in," he adds. "It goes by fast, so we're trying to appreciate the moment."

In addition to being nominated for Single, Song and Music Video of the Year for "Tequila," Dan + Shay are also up for Vocal Duo of the Year.  Shay Mooney says that's the category he'd most like to win.

"I feel like that's a really [competitive] category, so that would definitely mean a lot," he tells ABC Radio. "We love all the guys -- and ladies -- in that category."

Win or lose, though, Dan + Shay will definitely have enough booze on hand to either celebrate or drown their sorrows.  As Dan explains, fans have been giving them bottles of tequila all year long.

"Dude, my liquor cabinet -- it overflowed!" he laughs. "I had to go to the upstairs closet.  It's filled with tequila -- it's incredible! It's a great problem. Whenever friends come over, we go through it but the supply is ample, if you will, right now. It's good!"  

Copyright © 2018, ABC Radio. All rights reserved.